Op-Ed by Ad Vital CEO Dr. Shitel Patel on Aesthetic Practice Efficiency Featured in Doximity

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Renowned plastic surgeon and CEO of Ad Vital shares expertise in an article detailing common hurdles in aesthetic practice management and how to overcome them.

(PRUnderground) September 15th, 2025

Ad Vital, a leading provider of CRM software for aesthetic practices, is proud to announce that its Founder and CEO, Dr. Shitel Patel, published an op-ed in Doximity titled “Improving Practice Efficiency: Lessons From Front Desk Operations.” The article highlights the critical role front desk operations play in patient flow, revenue cycles, and overall practice efficiency, offering actionable insights for healthcare and aesthetic professionals.

Founded by Dr. Shitel Patel, Ad Vital empowers aesthetic practice owners to implement scalable systems that support sustainable growth and improved operational performance. The company’s CRM for aesthetic doctors helps clinics operate more efficiently while enhancing patient experience by centralizing scheduling, patient communications, and administrative workflows.

In the piece, Dr. Patel draws on firsthand experience running his own practice to illustrate the often-overlooked challenges front desk staff face. From mismanaged scheduling to fragmented communication systems, he demonstrates how inefficiencies at the front desk can ripple through every aspect of a clinic’s operations. Dr. Patel identifies key pain points and explains how implementing centralized systems, better workflows, and automation tools can dramatically improve efficiency. Further, he emphasizes that the solution isn’t simply hiring more staff. It’s creating scalable systems that allow even the best employees to perform at their highest potential.

Dr. Patel’s insights directly reflect the philosophy behind Ad Vital’s CRM software for aesthetic practices. “I wrote this article to underscore the simple truth that the front desk in an aesthetic practice doesn’t just serve an administrative function. In an aesthetic practice, the front desk is the heartbeat,” said Dr. Patel. “When your front desk operates smoothly, every other department benefits. Our aesthetic clinic software supports front desk efficiency by automating repetitive tasks and streamlining patient interactions.”

With a background as a practicing physician and technology innovator, Dr. Patel is uniquely qualified to provide guidance on improving operational efficiency. His hands-on experience managing high-volume aesthetic practices and his expertise in CRM technology enable him to bridge the gap between clinical excellence and administrative efficiency.

To learn more about Ad Vital’s CRM software and how it can help aesthetic practices improve front desk operations and scale efficiently, visit www.AdVitalMd.com.

About Ad Vital

Ad Vital is an AI-powered practice management platform for aesthetic practices and medspas. They streamline operations by automating appointment scheduling, patient communication, and payment processing tasks.

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